On December 18, 2012, a blogger known as Jaborwhalky, a big fan of Bob Basset products and a regular customer of the online store Design Toscano, came upon an item by the Ukrainian studio listed at the website.
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Bob Basset Gas Mask #9, for sale on eBay, was featured in the blog Boing Boing. One of the blog’s authors, the Canadian science-fiction writer Cory Doctorow, posted a photo which he thought showed a genuine Soviet-era gasmask.